Markstrat is a is an online learning software for strategic marketing, authored by Hubert Gatignon and Jean-Claude Larréché of INSEAD (Source: wikipedia.org). It is used to teach students the concepts of strategic marketing in a simulated online world.
We spent with the class 4 days in the new forest where we played this game. We split into 5 teams and were competing hard for these days. I just loved it! However, I cant remember ever feeling so tired in my life than during these days. Still this did not make me go to sleep at the end of the day…
The video was made on the first day when everyone was still totally confused.
Markstrat hetvege
Ez a marksrat egy marha jo kis szimulacios jatek, amin keresztul a diakok a strategia marketing tervezest tanuljak.
4 napot tolttunk az osztallyal a New Forestben, ami egy termeszetvedelmi terulet Del angliaban. 5 csoportra oszlottunk es igy versenyeztunk egymas ellen. Hihetelen jo volt! Bar nem emlekszem, hogy valaha is erezdtem ilyen szintu faradsagot eletemben…
A video az elso napon keszult, mikor meg senki sem ertett egy kukkot sem az egeszbol.
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